Data Analytics

Our Data Analysis and Integration (DAI) team maps digital marketing analytics to your performance goals — providing you with transparency and clarity on which marketing activities are driving meaningful results.

Data Analytics & Insights

Gain a deeper understanding of your customers and marketing performance through forecasting, full-funnel exploration, and campaign impact analyses.

Development

Our dashboards provide easy-to-read marketing performance visuals based on your preferred metrics hierarchy.

Conversion Rate Optimization

Increase conversion rates and decrease customer acquisition costs through improved testing programs.

User Experience (UX)

Improve the UX for websites and landing pages using a combination of design best practices, page engagement data, competitive analysis, and user testing.

Front End Development

Transform website design ideas into reality with seamless UX and innovative, data-driven web development solutions.

Ad Operations

Integrate new or existing marketing platforms. Create, implement, and QA site tags and data integrations to stay ahead of media landscape changes.

Your go-to data analytics agency.

The digital marketing and measurement landscape is constantly evolving — and changes that come with it oftentimes trigger disruption. Today’s consumers are more concerned than ever about how companies are capturing and using their data, which is influencing data privacy regulations and changing what web browsers and phones allow.

Even if your brand only uses a few marketing channels, a multi-pronged marketing measurement solution is critical to stay nimble with the changing tides. Our DAI team creates tailor-made measurement solutions that incorporate the best digital marketing analytics techniques of today and tomorrow.

For example, we use a multi-touch attribution (MTA) model incorporating data-driven, view-through attribution for paid media. We also combine advanced research and future-proof solutions like marketing mix modeling (MMM) to support media planning, ensuring our strategy drives growth and ROI for your brand.

Advanced data and analytics services.

Brand growth requires focus, alignment, and a big emphasis on data. Our data and analytics services reflect the most comprehensive strategies available to digital marketers today. This enables our agency partners to achieve the most meaningful results through their hard-earned marketing efforts.

Measurement transformation.

Accelerate and transform how you assess marketing performance and optimize UX. With Khan Media, you can leverage the most up-to-date and powerful measurement techniques and digital marketing analytics technologies.

A marketing promise, fullfilled.

Our insights solutions target specific marketing use cases for growth, including SEO incrementality, full-funnel optimization, and target setting that help you maximize your investment in data and analytics.